First Female Agro-Retailer Certified by the Agro-Inputs Retailers’ Network
Following the death of her husband 27 years ago, Parvin Aziz was uncertain of her family’s future. In Bangladesh, widows face social and economic hardships and often remain dependent on male family members or children for their livelihoods. Every day Parvin dreamed of a better life in which she could provide for her two children. She understood she would have to be strong, smart and remain productive for their benefit. “I didn’t know what to do until my in-laws encouraged me to take over my husband’s seed business. I was lucky I had the support of my in-laws when I continued the family’s agro-inputs business.”
The AIRN learned about Parvin’s entrepreneurial spirt and offered her the opportunity to attend trainings to build her capacity as an agro-input retailer. “When I discovered the AIRN I recognized it as an opportunity to improve my business and to learn more about quality agro-inputs,” remarked Parvin. “Now, I encourage female entrepreneurs to become involved in the agro-inputs business because it helped me raise my family. I know how important it is for mothers to earn money for their families,” she added. Parvin completed a three-day training on business management, safe use of pesticides and best agronomic practices which resulted in her certification as the first female AIRN Accredited member.
The increasing participation of women in the commercial sale of agro-inputs means more women are able to contribute to their family’s income. It improves women’s decision making power over allocation of household income and is beneficial to the whole family. Since becoming a certified AIRN retailer, Parvin has indicated that positive outcomes of running her business include increased self-confidence, improved business management skills and knowledge of nutritious crops, as well as an increased ability to provide quality embedded services to farmer-customers. The AIRN is continuing to focus its effort on recruiting female agro-input retailers like Parvin to promote the importance of female entrepreneurs so that more women can support their families and participate in the agricultural economy. By the end of the project, AIP will help create at least 300 women-owned retailers which will join the AIRN.
The AIRN is a network of agro-input retailers committed to selling quality agro-input products. It was created by the United States Agency for International Development (USAID) and implemented by CNFA. The AIRN members undergo trainings that improve their knowledge about quality agro-inputs, which expand their business and increase their profits. With quality agro-inputs there is quality production to feed families and improve the agricultural economy in Bangladesh.