Market Chain Enhancement Program
In 2008, USAID awarded a $25 million, five-year contract to CNFA. The Market Chain Enhancement (MarChE) program sought to increase broad-based participation by Haitians in the economy by promoting the competitiveness of Haitian enterprises; expanding local sales and export market opportunities; and promoting value-added production and private investment.
CNFA created a dual approach for the Market Chain Enhancement Program (MarChE) to ensure targeted assistance across multiple agricultural value chains. Target value chains included mango, coffee, cocoa, yam, plantain and sweet potato crops. In addition, a comprehensive tourism development plan was created in concert with Haiti’s Ministry of Tourism. Through the provision of both Business Development and Financial and Investment services, MarChE increased Small-Medium Enterprise (SME) competitiveness and built value-chain linkages to facilitate increased economic participation. Ultimately, the goals of MarChE were increased incomes and wage employment, increased trade and investment, sustainable livelihood options, and better management of Haiti’s natural resources — primarily by increasing the value of environmentally friendly products.
- Targeted mango, coffee, cocoa, essential oils, and complementary agro-systems value chains;
- Fostered sustainable linkages among market chain participants and across multiple value chains;
- Built SME capacity to deliver commercial business management services to enterprises and organizations;
- Catalyzed investment through grants and engaged commercial lenders to identify opportunities for value chain financing.
Although the MarChE project was closed short of its five-year life, following the tragic earthquake in 2010, CNFA made significant progress within the country.
Program Impact (Pre-2010):
- 9,687 Small farmers and MSME’s received technical assistance, product development, and management training from 2008 to 2010;
- 77 Associations and cooperatives trained;
- 39 business service providers receiving support in management functions, marketing and operations;